e/Institute of Sales Promotion

Information
has gloss	eng: The Institute of Sales Promotion is an organisation in the UK that represents brand owners, agencies and service partners engaged in promotional marketing. Formed in 1933, it was established as the ISP in 1979 and provides professional diplomas and certificates, best-practice guidelines and representation for the sales promotion industry. It is based in Islington, London.
lexicalization	eng: Institute of Sales Promotion
instance of	(noun) promotion that supplements or coordinates advertising sales promotion