e/Social marketing intelligence

Information
has gloss	eng: Social Marketing Intelligence is the method of extrapolating valuable information from social network interactions and large data flows that can enable companies for example; to launch new products and services into the market place at greater speed and at significantly lower cost. This is a very new area of research however, companies using social marketing intelligence have achieved drastic improvement in marketing campaigns.
lexicalization	eng: social marketing intelligence
instance of	c/Promotion and marketing communications