| has gloss | eng: The Gauntlet, also known as Gauntlet Enterprises, was a business founded in November 1975 by Jim Ward that pioneered the field of body piercing in North America. The Gauntlets original location was in Wards West Hollywood home, but on the evening of Friday, November 17, 1978 it celebrated the grand opening of its first commercial location at 8720 Santa Monica Blvd. (also in West Hollywood). Eventually, Gauntlet opened stores in San Francisco and New York City, as well as franchises in Seattle and Paris. |