e/The Puttermans

Information
has gloss	eng: The Puttermans starred in a series of advertisements directed by Barry Sonnenfeld for Duracell Batteries in the 1990s. Made to combat the successful Energizer Bunny ad campaign, the Puttermans were a family of plastic robots who outlasted others, thanks to their Duracell brand batteries (a playful reference to their deadpan 1970s ad campaign which featured head-to-head competition between toys). The company slogan was "No battery is stronger longer."
lexicalization	eng: the Puttermans
instance of	c/Fictional robots