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has gloss | eng: Social Networking Potential (SNP) is a numeric coefficient, derived through algorithms to represent both the size of an individual's social network and their ability to influence that network. A close synonym is the Alpha User, a person with a high SNP. SNP coefficients have two primary functions: #the classification of individuals based on their Social Networking Potential, and #the weighting of respondents in quantitative marketing research studies. |
lexicalization | eng: Social Networking Potential |
instance of | e/Social network |
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