e/Small start units

Information
has gloss	eng: The word Small Start Unit (also called small start-up, or SSU) emerged as a business term to address small entities that are going to launch an innovative and specific business model in the market place. This not only on a larger geographical scale, but also with a vantage in technology they offer. In combination that gives them a sustainable competitive advantage, which they play off against (major) market competitors right from the beginning. SSU's are mainly of Western origin.
lexicalization	eng: Small start units
instance of	e/Business model